Founded in 2003 by Chef Art Smith and artist Jesus Salgueiro, Common Threads believes in the power of food to connect families, cultures, and communities while teaching essential life skills. In the 2017–2018 school year, the organization piloted a poster-based initiative aimed at encouraging kids to eat more vegetables. Designed for use in classrooms, cafeterias, and common areas, the posters were paired with discussion guides to spark conversations around health, nutrition, and the joy of cooking.